by jessica | Aug 27, 2014 | Uncategorized
This post was originally posted as a contribution to Oracle’s Eloqua and Responsys blogs. Marketing is about to get a whole lot more complicated. As the costs of connectivity, hardware, and software services continue to deflate, as access to the internet...
by jessica | Aug 27, 2014 | Wearable Technology
This post originally appeared on Wearable World News, found here. Wearables are proliferating. With hundreds of different types available and more popping up everyday, we’re seeing the rapid saturation of an immature market. Those wearables that prove the most value...
by jessica | Aug 25, 2014 | Uncategorized
In researching and understanding the Internet of Things, so much depends on the definition. Not only does the space, such as it is, come with more than a dozen (synonymous?) monikers, but it looks wildly different from one industry to the next. Sometimes there is...
by jessica | Jul 17, 2014 | Wearable Technology
This article was originally posted on Wearable World News, and can be found here. ——- We typically think of wearables as consumer technology. Fitbit, Google Glass, Basis, and the long tail of connected fitness gear, watches, and clothing are all consumer...
by jessica | Jul 9, 2014 | Wearable Technology
This post was originally posted at Wearable World News and can be found here. — So often we think of wearables as consumer devices, but in many ways the enterprise is actually defining the utility of this technology at scale. Today we’re seeing businesses adopt...
